A wonderfully talented costume designer based in Medford, MA, Lila wanted a strong identity and logo that she would be proud to show off to prospective theatre companies, schools, and other possible clients. Her signature was refined to create a legible wordmark. The logomark is designed to be resemble a sloth, which was workshopped to be clear and welcoming, and the top of the sloth’s head was designed to resemble a pin cushion.